Agape Dimensions – Logo Design For A Charity Organization
In October 2016, the World Bank released a new report called Poverty and Shared Prosperity. The latest global data (according to this report) from 2013 estimates that 767 million people are living below the international poverty line.
This figure is really alarming and it’s one major reason for the establishment of charity organizations, Christian or non-Christian.
A charity organization basically, (Christian or non-Christian) is a non-profit organization with the main goal of reaching out to those in need.
On the other hand, a Christian charity organization is just slightly different from the regular organizations, the main goal is to spread the Gospel and draw men to Christ through extensive giving.
In most cases, non-profit charities focus on serving a specific group of people. Some focus on the hungry, others on the homeless, and others focus on taking care of orphans.
Regardless of the people they help, these Christian charity organizations are showing the love of Jesus by expressing love in abundance just as Christ did.
People are willing to donate a portion of their income to those who seem lost, it’s their own way of honouring God’s word. A lot of these charity organizations are funded through supporters who feel passionate about the main focus of the charity.
One key factor to keep in mind is the importance of not only helping people in need but sharing the Good News with them as well.
As the word ” Agape” connotes, the organization is centred on love. Agape Dimension is a Christian charity organization, established to assist the needy and mostly orphans.
They also engage in soul winning and strongly believe in the “catch them young phrase”.
Just as mentioned earlier, Agape Dimensions is solely sponsored by selfless individuals who believe in the purpose of leading multitude to Christ.
The foundation is also non-profit. The major drive behind every activity is love for people.
Although the foundation is located in Lagos, Nigeria, they usually travel around the country to visit specific locations. It is another way of expanding their generosity.
They also visit primary and secondary schools around Nigeria and supply them with basic needs such as sanitary pads, toothpaste, toothbrush and the likes.
However, sharing God’s word is the primary goal and the foundation encourages the children to be continually steadfast in Christ. The gifts are simple motivation to promote the message delivered.
Agape Dimension definitely has plans to reach out a larger crowd, so they needed some form of corporate branding to execute the plans.
The logo design was crafted to cover three basic themes which practically explains what the foundation exists to achieve. The whole concept is centred on love, care and motivation.
Right at the background of the logo, you can view an image showing a smile that gives hope. The logo itself simply shows a guardian figure (that represents the foundation), protecting two children.
The illustration conveys the purpose of a selfless organization, constantly pulling resources together to satisfy those who lack. In summary, the logo can best be described as illustrative and iconic.
Working with a Christian charity organization was a great honour and it brought us some sort of fulfilment.
After the logo creation, Agape Dimensions has been able to connect with other non-profit organizations and also increase the number of individuals they reach out to.
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